The seminar this Thursday (6th)
High Cost Helping Behaviour is Associated with Benevolence Rather than Altruism
Speaker: Professor Eamonn Ferguson, School of Psychology, University of Nottingham Thursday 6th of March, 2008 at 4:00 pm until 5:30 pm
Location: Pevensey 1, 1B3
ABSTRACT -
A benevolent-altruism (both donor and recipient gain) model is presented with the suggestion that the motivational gains experienced by donors/charitable givers derive from anticipated emotion rewards.
Predictions relating to high and low cost helping and the effect of decision choice are developed and tested across five studies (one longitudinal , one cross-sectional and three experimental). The results support predictions with benevolent motives the best predictor of blood donation and donation intentions (high cost behaviour). While benevolent motives predicted high cost helping, hedonistic motives and empathy predicting low cost helping. The effect of benevolence was strongest under conditions of choice. Results are discussed in relation to existing models and theories of altruism and reward.
Department of Psychology
School of Life Sciences
Pevensey 1, Room 1B2
University of Sussex
Brighton BN1 9QH, UK
T: +44 (0)1273 877975
F: +44 (0)1273 678058
Home Page : Psychology : University of Sussex
psyoff@sussex.ac.uk
Hi,
Re: New seminar series at Sussex University
